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Kaye Sung Chon
The Growth Strategies of Hotel Chains [EPUB ebook]
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How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the world—and what strategies will they use to continue their growth?
This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains’ growth strategies. It explains in-depth how

€82.94

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Format EPUB ● Halaman-halaman 232 ● ISBN 9781136752926 ● Penerbit Taylor and Francis ● Diterbitkan 2006 ● Muat turun 6 kali ● Mata wang EUR ● ID 2574102 ● Salin perlindungan Adobe DRM

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Kaye Sung Chon Onofre Martorel Cunill Onofre Martorel (University of the Balaeric Islands) Cunill

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