Catalog > Sciences sociales > Economie > S. Tamer Cavusgil & John Riesenberger: Conducting Market Research for International Business (ePUB)

S. Tamer Cavusgil & John Riesenberger
Conducting Market Research for International Business [EPUB ebook]

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Couverture du S. Tamer Cavusgil & John Riesenberger: Conducting Market Research for International Business (ePUB)

This practical guide leads you through all the issues you will face in developing new marketing opportunities in foreign markets. From initiating a project, to sampling and analyzing data, to taking advantage of your knowledge by approaching the market; this book is your guide to understanding and overcoming the most pressing issues that international marketers face.

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Langue Anglais ● Format EPUB ● Pages 120 ● ISBN 9781606490266 ● Maison d’édition Business Expert Press ● Publié 2009 ● Téléchargeable 3 fois ● Devise EUR ● ID 5374875 ● Protection contre la copie Adobe DRM

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