S. Tamer Cavusgil & John Riesenberger 
Conducting Market Research for International Business [EPUB ebook] 

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This practical guide leads you through all the issues you will face in developing new marketing opportunities in foreign markets. From initiating a project, to sampling and analyzing data, to taking advantage of your knowledge by approaching the market; this book is your guide to understanding and overcoming the most pressing issues that international marketers face.

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语言 英语 ● 格式 EPUB ● 网页 120 ● ISBN 9781606490266 ● 出版者 Business Expert Press ● 发布时间 2009 ● 下载 3 时 ● 货币 EUR ● ID 5374875 ● 复制保护 Adobe DRM
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