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Joe Langford & Deana McDonagh
Focus Groups [PDF ebook]
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Hoes van Joe Langford & Deana McDonagh: Focus Groups (PDF)

The focus group is widely used to as a tool for increasing the understanding of users and their requirements, and identifying potential solutions for these requirements. Its main value lies in the conveyance of less tangible information that cannot be obtained using more traditional methods. Eliciting user needs beyond the functional is crucial for

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Taal Engels ● Formaat PDF ● Pagina’s 240 ● ISBN 9781134505654 ● Uitgeverij CRC Press ● Gepubliceerd 2002 ● Downloadbare 3 keer ● Valuta EUR ● ID 7166322 ● Kopieerbeveiliging Adobe DRM

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