Catalog > Nauki społeczne > Polityka > Wolfgang Schweiger & Klaus Beck: Handbuch Online-Kommunikation (PDF)

Wolfgang Schweiger & Klaus Beck
Handbuch Online-Kommunikation [PDF ebook]

Wsparcie

Pokrywa Wolfgang Schweiger & Klaus Beck: Handbuch Online-Kommunikation (PDF)

Das Handbuch gibt in zahlreichen Beiträgen einschlägiger Fachautor Innen einen umfassenden und systematischen Überblick des aktuellen Forschungsstandes kommunikationswissenschaftlicher Online-Forschung. Einführend werden die zentralen Fragestellungen, theoretischen Ansätze und empirischen Befunde dargestellt.
Das Themenspektrum reicht von den Grundlagen computervermittelter Kommunikation (interpersonale, Gruppen- und öffentliche Kommunikation), über ökonomische, ethische und politische Fragen wie Regulierung und Kontrolle des Internets, sowie seine Verbreitung, Nutzung und Wirkung. Weitere Beiträge befassen sich mit Öffentlichkeit und Journalismus online, kulturellen und sozialpsychologischen Aspekten, Online-Werbung und -PR, Gesundheitskommunikation, E-Learning und Wissensmanagement sowie Online-Spielen. Ein Überblick über Methoden der Online-Forschung sowie die wichtigsten Datenquellen und Standarduntersuchungen rundet das Werk ab.

€46.99

Spis treści

Grundlagen und Strukturen der Online-Kommunikation.- Nutzung und Wirkung von Online-Medien.- Anwendungsfelder und Funktionen der Online-Kommunikation.- Methoden und Quellen der Onlineforschung.

O autorze

Prof. Dr. Wolfgang Schweiger ist Inhaber des Lehrstuhls für Online-Kommunikation an der Universität Hohenheim.
Prof. Dr. Klaus Beck ist Inhaber des Lehrstuhls für Kommunikationswissenschaft an der Universität Greifswald.

Kup ten ebook, a 1 kolejny otrzymasz GRATIS!

Język Niemiecki ● Format PDF ● Strony 592 ● ISBN 9783658180164 ● Rozmiar pliku 8.6 MB ● Redaktor Wolfgang Schweiger & Klaus Beck ● Wydawca Springer Fachmedien Wiesbaden ● Miasto Wiesbaden ● Kraj DE ● Opublikowany 2019 ● Ydanie 2 ● Do pobrania 24 miesięcy ● Waluta EUR ● ID 6982988 ● Ochrona przed kopiowaniem Społeczny DRM

Więcej książek elektronicznych tego samego autora (ów) / Redaktor

Wolfgang Schweiger Klaus Beck

116 531 Ebooki w tej kategorii

Pokrywa Peter Hitchens: The Cameron Delusion

Peter Hitchens: The Cameron Delusion

The old rules of Left and Right no longer apply. Left-wingers keenly support the bombing of Belgrade and the invasion of Iraq. Tories warn against the threat to civil liberties. The ”progressive” B …

Pokrywa Lucia Quaglia: Governing Financial Services in the European Union

Lucia Quaglia: Governing Financial Services in the European Union

The global financial crisis that reached its peak in late 2008 has brought the importance of financial services regulation and supervision into the spotlight. This book examines the governance of fin …

Pokrywa Brigid (European University Institute (EUI), Italy) Laffan & Jose Magone: Core-periphery Relations in the European Union

Brigid (European University Institute (EUI), Italy) Laffan & Jose Magone: Core-periphery Relations in the European Union

Successive Enlargements to the European Union membership have transformed it into an economically, politically and culturally heterogeneous body with distinct vulnerabilities in its multi-level gover …

Pokrywa Andreas Bieler: Globalisation and Enlargement of the European Union

Andreas Bieler: Globalisation and Enlargement of the European Union

On January 1 1995, Austria and Sweden joined the European Union (EU). This book examines why these two countries joined at such a moment and studies their accession against the structural background …

Pokrywa Milos (Charles University, Czech Republic) Brunclik & Michal (Charles University, Czech Republic) Kubat: Semi-presidentialism, Parliamentarism and Presidents

Milos (Charles University, Czech Republic) Brunclik & Michal (Charles University, Czech Republic) Kubat: Semi-presidentialism, Parliamentarism and Presidents

The book analyzes the presidencies of three neighboring Central European countries – Poland, the Czech Republic and Slovakia – in the context of their interactions with cabinets (and prime ministers) …

Pokrywa Professor Anne Marie Slaughter & Professor Alec Stone Sweet: The European Court and National Courts

Professor Anne Marie Slaughter & Professor Alec Stone Sweet: The European Court and National Courts

The essays comprising this volume are the outcome of a major and unique project which looks in detail at the application of EC law by national courts and the interaction of the demands of EC law with …

Pokrywa Iver (NUPI Norwegian Institute of International Affairs, Norway) Neumann & Benjamin (NUPI Norwegian Institute of International Affairs, Norway) de Carvalho: Small State Status Seeking

Iver (NUPI Norwegian Institute of International Affairs, Norway) Neumann & Benjamin (NUPI Norwegian Institute of International Affairs, Norway) de Carvalho: Small State Status Seeking

Status-seeking is an important aspect of the foreign policies of a number of small states, but one that has been rarely studied. This book aims to contribute to our understanding not only of status-s …

Pokrywa Giorgos (University of Cyprus and PRIO Cyprus Centre) Charalambous & Christophoros (University of Nicosia) Christophorou: Party-Society Relations in the Republic of Cyprus

Giorgos (University of Cyprus and PRIO Cyprus Centre) Charalambous & Christophoros (University of Nicosia) Christophorou: Party-Society Relations in the Republic of Cyprus

The Republic of Cyprus’ social and political culture is deeply partitocratic, with a close relationship between state apparatus and the parties that influence the government’s decisions. However, lit …

Pokrywa Alan F. (Department of Civil and Environmental Engineering and Earth Sciences, University of Notre Dame, Indiana, USA) Hamlet & Douglas S. (The Getches-Wilkinson Center for Natural Resources, Energy, and the Environment, University of Colorado, Boulder, U

Alan F. (Department of Civil and Environmental Engineering and Earth Sciences, University of Notre Dame, Indiana, USA) Hamlet & Douglas S. (The Getches-Wilkinson Center for Natural Resources, Energy, and the Environment, University of Colorado, Boulder, U

Water Policy and Planning in a Variable and Changing Climate addresses the current challenges facing western water planners and policy makers in the United States and considers strategies for managin …

Pokrywa Bob (University of Lancaster, UK) Jessop & Henk (Vrije Universiteit, Amsterdam, The Netherlands) Overbeek: Transnational Capital and Class Fractions

Bob (University of Lancaster, UK) Jessop & Henk (Vrije Universiteit, Amsterdam, The Netherlands) Overbeek: Transnational Capital and Class Fractions

Emerging in the late 1970s, the Amsterdam School’s (AS) most distinctive contribution to international political economy was the systematic incorporation of the Marxian concept of capital fractions i …

Następna strona >>>