Catalog > Științe sociale > Politica > Wolfgang Schweiger & Klaus Beck: Handbuch Online-Kommunikation (PDF)

Wolfgang Schweiger & Klaus Beck
Handbuch Online-Kommunikation [PDF ebook]

Ajutor

Copertina de Wolfgang Schweiger & Klaus Beck: Handbuch Online-Kommunikation (PDF)

Das Handbuch gibt in zahlreichen Beiträgen einschlägiger Fachautor Innen einen umfassenden und systematischen Überblick des aktuellen Forschungsstandes kommunikationswissenschaftlicher Online-Forschung. Einführend werden die zentralen Fragestellungen, theoretischen Ansätze und empirischen Befunde dargestellt.
Das Themenspektrum reicht von den Grundlagen computervermittelter Kommunikation (interpersonale, Gruppen- und öffentliche Kommunikation), über ökonomische, ethische und politische Fragen wie Regulierung und Kontrolle des Internets, sowie seine Verbreitung, Nutzung und Wirkung. Weitere Beiträge befassen sich mit Öffentlichkeit und Journalismus online, kulturellen und sozialpsychologischen Aspekten, Online-Werbung und -PR, Gesundheitskommunikation, E-Learning und Wissensmanagement sowie Online-Spielen. Ein Überblick über Methoden der Online-Forschung sowie die wichtigsten Datenquellen und Standarduntersuchungen rundet das Werk ab.

€46.99

Cuprins

Grundlagen und Strukturen der Online-Kommunikation.- Nutzung und Wirkung von Online-Medien.- Anwendungsfelder und Funktionen der Online-Kommunikation.- Methoden und Quellen der Onlineforschung.

Despre autor

Prof. Dr. Wolfgang Schweiger ist Inhaber des Lehrstuhls für Online-Kommunikation an der Universität Hohenheim.
Prof. Dr. Klaus Beck ist Inhaber des Lehrstuhls für Kommunikationswissenschaft an der Universität Greifswald.

Cumpărați această carte electronică și primiți încă 1 GRATUIT!

Limba Germana ● Format PDF ● Pagini 592 ● ISBN 9783658180164 ● Mărime fișier 8.6 MB ● Editor Wolfgang Schweiger & Klaus Beck ● Editura Springer Fachmedien Wiesbaden ● Oraș Wiesbaden ● Țară DE ● Publicat 2019 ● Ediție 2 ● Descărcabil 24 luni ● Valută EUR ● ID 6982988 ● Protecție împotriva copiilor DRM social

Mai multe cărți electronice de la același autor (i) / Editor

Wolfgang Schweiger Klaus Beck

116.223 Ebooks din această categorie

Copertina de Daanish Mustafa: Contested Waters

Daanish Mustafa: Contested Waters

Contested Waters provides an in-depth analysis of trans-boundary water conflict involving the Indus Basin in Pakistan. The book focuses on both national scale and local scale case studies to illustra …

Copertina de Kristina Roepstorff: The Politics of Self-Determination

Kristina Roepstorff: The Politics of Self-Determination

Since the formation of the UN in 1945 the international community has witnessed a number of violent self-determination conflicts such as the disintegration of Yugoslavia, Chechnya, Kashmir, and South …

Copertina de Karin Lasthuizen & Alan Lawton: Ethics and Management in the Public Sector

Karin Lasthuizen & Alan Lawton: Ethics and Management in the Public Sector

Grappling with ethical issues is a daily challenge for those working in organizations that deliver public services. Such services are delivered through an often bewildering range of agencies and amid …

Copertina de Peter Ferdinand: The Internet, Democracy and Democratization

Peter Ferdinand: The Internet, Democracy and Democratization

The Internet is transforming relations between states and citizens. This study gives examples of how it is creating new political communities at various levels, both in democracies and authoritarian …

Copertina de Torsten (Potsdam Institute for Climate Impact Research, Potsdam, Germany) Grothmann & Sabine McCallum: Climate Change Adaptation Manual

Torsten (Potsdam Institute for Climate Impact Research, Potsdam, Germany) Grothmann & Sabine McCallum: Climate Change Adaptation Manual

Due to the lack of success in climate change mitigation efforts, the importance of adaptation is becoming more and more apparent and is now one of the main imperatives of international research and a …

Copertina de Clive Archer & Alyson (University of Iceland, Iceland) Bailes: Small States and International Security

Clive Archer & Alyson (University of Iceland, Iceland) Bailes: Small States and International Security

This book explains what ‘small’ states are and explores their current security challenges, in general terms and through specific examples. It reflects the shift from traditional security definitions …

Copertina de Siegfried (European University Institute, Italy.) Schieder & Manuela (Free University Berlin, Germany.) Spindler: Theories of International Relations

Siegfried (European University Institute, Italy.) Schieder & Manuela (Free University Berlin, Germany.) Spindler: Theories of International Relations

This book is a comprehensive guide to theories of International Relations (IR). Given the limitations of a paradigm-based approach, it sheds light on eighteen theories and new theoretical perspective …

Copertina de Jackson Maogoto: Technology and the Law on the Use of Force

Jackson Maogoto: Technology and the Law on the Use of Force

As governmental and non-governmental operations become progressively supported by vast automated systems and electronic data flows, attacks of government information infrastructure, operations and pr …

Copertina de Janos Matyas Kovacs & Marton Tardos: Reform and Transformation in Eastern Europe

Janos Matyas Kovacs & Marton Tardos: Reform and Transformation in Eastern Europe

Can the economics of Eastern Europe make the dramatic transition from centrally-planned to market-led economics? This book tries to understand the intellectual background behind this change and the p …

Copertina de Margaret P. Karns & Karen A. Mingst: The United States and Multilateral Institutions

Margaret P. Karns & Karen A. Mingst: The United States and Multilateral Institutions

World politics in the post-Cold War world has become increasingly institutionalized. However, the role of international organizations has been overlooked in much of the literature on international re …

Pagina următoare >>>