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Robyn Blakeman
Advertising Campaign Design [PDF ebook]
Just the Essentials

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Обложка Robyn Blakeman: Advertising Campaign Design (PDF)

The author’s step-by-step approach to campaign design dissects the creative process necessary to design a successful integrated marketing communications campaign one topic at a time, creating an invaluable research tool that students and professors alike will refer to time and time again.

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язык английский ● Формат PDF ● страницы 247 ● ISBN 9781317477686 ● издатель Taylor and Francis ● опубликованный 2011 ● Загружаемые 3 раз ● валюта EUR ● Код товара 4147257 ● Защита от копирования Adobe DRM

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