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William Winston
How To Write a Marketing Plan for Health Care Organizations [EPUB ebook]

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Обложка William Winston: How To Write a Marketing Plan for Health Care Organizations (ePUB)

A practical guide for developing and writing a strategic marketing plan for health and human service organizations, this comprehensive volume takes professionals through the major steps of the marketing planning process. In addition to a useful overview of the basic marketing components, detailed descriptions of the application of market planning principles to health care organizations are consistently emphasized.

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язык английский ● Формат EPUB ● страницы 184 ● ISBN 9781136550874 ● издатель Taylor and Francis ● опубликованный 2012 ● Загружаемые 6 раз ● валюта EUR ● Код товара 2593381 ● Защита от копирования Adobe DRM

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