M: Advertising examines advertising from the perspective of the advertiser as well as the specialists who create advertising. M: Advertising takes students beyond theory to learn about roles within each of these organizations, and to consider which they might one day play themselves in a highly visual, condensed, engaging format. Supported by a robust digital Connect Advertising offer, M is relevant, engaging, and cost-effective for today’s business students.
Köp den här e-boken och få 1 till GRATIS!
Språk Engelska ● Formatera EPUB ● ISBN 9781264363414 ● Utgivare McGraw-Hill Education ● Publicerad 2021 ● Nedladdningsbara 3 gånger ● Valuta EUR ● ID 7735428 ● Kopieringsskydd Adobe DRM
Kräver en DRM-kapabel e-läsare