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John O’Shaughnessy
Competitive Marketing (RLE Marketing) [PDF ebook]
A Strategic Approach

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Cover von John O'Shaughnessy: Competitive Marketing (RLE Marketing) (PDF)

This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.

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Format PDF ● Seiten 766 ● ISBN 9781317646013 ● Verlag Taylor and Francis ● Erscheinungsjahr 2014 ● herunterladbar 3 mal ● Währung EUR ● ID 3377541 ● Kopierschutz Adobe DRM

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