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Peter Cattee & Colin Gilligan
Marketing and Retail Pharmacy [PDF ebook]

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Cover von Peter Cattee & Colin Gilligan: Marketing and Retail Pharmacy (PDF)

Based on the authors‘ experiences of working with a wide variety of retail pharmacies, this book is designed to provide pharmacists with a clear understanding of the nature of marketing, and the ways it can contribute to the effective management of their business. It explains how marketing techniques can benefit retail pharmacy, and includes questions and checklists, examples and case histories.

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Sprache Englisch ● Format PDF ● Seiten 176 ● ISBN 9781498789394 ● Verlag Taylor and Francis ● Erscheinungsjahr 2021 ● herunterladbar 3 mal ● Währung EUR ● ID 8167990 ● Kopierschutz Adobe DRM

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