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Peter Cattee & Colin Gilligan
Marketing and Retail Pharmacy [PDF ebook]

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Based on the authors’ experiences of working with a wide variety of retail pharmacies, this book is designed to provide pharmacists with a clear understanding of the nature of marketing, and the ways it can contribute to the effective management of their business. It explains how marketing techniques can benefit retail pharmacy, and includes questions and checklists, examples and case histories.

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Bahasa Inggeris ● Format PDF ● Halaman-halaman 176 ● ISBN 9781498789394 ● Penerbit Taylor and Francis ● Diterbitkan 2021 ● Muat turun 3 kali ● Mata wang EUR ● ID 8167990 ● Salin perlindungan Adobe DRM

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Peter Cattee Colin Gilligan Robin Lowe

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