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Peter Cattee & Colin Gilligan
Marketing and Retail Pharmacy [PDF ebook]

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Copertina di Peter Cattee & Colin Gilligan: Marketing and Retail Pharmacy (PDF)

Based on the authors’ experiences of working with a wide variety of retail pharmacies, this book is designed to provide pharmacists with a clear understanding of the nature of marketing, and the ways it can contribute to the effective management of their business. It explains how marketing techniques can benefit retail pharmacy, and includes questions and checklists, examples and case histories.

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Lingua Inglese ● Formato PDF ● Pagine 176 ● ISBN 9781498789394 ● Casa editrice Taylor and Francis ● Pubblicato 2021 ● Scaricabile 3 volte ● Moneta EUR ● ID 8167990 ● Protezione dalla copia Adobe DRM

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