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Peter Cattee & Colin Gilligan
Marketing and Retail Pharmacy [PDF ebook]

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Обложка Peter Cattee & Colin Gilligan: Marketing and Retail Pharmacy (PDF)

Based on the authors’ experiences of working with a wide variety of retail pharmacies, this book is designed to provide pharmacists with a clear understanding of the nature of marketing, and the ways it can contribute to the effective management of their business. It explains how marketing techniques can benefit retail pharmacy, and includes questions and checklists, examples and case histories.

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язык английский ● Формат PDF ● страницы 176 ● ISBN 9781498789394 ● издатель Taylor and Francis ● опубликованный 2021 ● Загружаемые 3 раз ● валюта EUR ● Код товара 8167990 ● Защита от копирования Adobe DRM

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