Catalog > Scienze sociali > Economia > Stanley Paliwoda & Peter W Turnbull: Research in International Marketing (RLE International Business) (ePUB)

Stanley Paliwoda & Peter W Turnbull
Research in International Marketing (RLE International Business) [EPUB ebook]

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Copertina di Stanley Paliwoda & Peter W Turnbull: Research in International Marketing (RLE International Business) (ePUB)

This book considers problems which can be serious obstacles in international marketing but which are much less difficult in domestic marketing, such as cultural differences; the establishing and maintaining of relationships with customers’ and the special problems for firm strategy and organisation arising from the internationalisation process.

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Formato EPUB ● Pagine 394 ● ISBN 9781135124342 ● Editore Stanley Paliwoda & Peter W Turnbull ● Casa editrice Taylor and Francis ● Pubblicato 2013 ● Scaricabile 6 volte ● Moneta EUR ● ID 2664853 ● Protezione dalla copia Adobe DRM

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