Jean-Paul Thommen & Stefan Grösser 
Economy, Company, Management [PDF ebook] 
Introduction to Business Administration

Support

This book presents the fundamentals of business administration upon which the individual functions such as marketing, production, finance, human resources and management are based. It focuses on the following questions:
– What is the relevant macroeconomic context for a company?
– What are the main characteristics of a company?
– Which tasks does managing a company involve?
– How important is the environment of a company?
– Which goals does a company pursue?
The book aims at everyone who deals with these basic questions of business administration and who wants to understand how a company functions in its economic, ecological, social, and legal environment.

€39.00
payment methods
Buy this ebook and get 1 more FREE!
Language English ● Format PDF ● Pages 152 ● ISBN 9783039097128 ● File size 1.2 MB ● Publisher Versus ● City Zürich ● Country CH ● Published 2014 ● Edition 2 ● Downloadable 24 months ● Currency EUR ● ID 5073111 ● Copy protection Adobe DRM
Requires a DRM capable ebook reader

More ebooks from the same author(s) / Editor

34,808 Ebooks in this category