Ritu Chhikara & Ruchi Garg 
Driving Customer Appeal Through the Use of Emotional Branding [EPUB ebook] 

As we become familiar with the 21st century we can see that what we are designing is changing, new technologies support the creation of new forms of product and service, and new pressures on business …

The Principles & Processes of Interactive Design is aimed at new designers from across the design and media disciplines who want to learn the fundamentals of designing for interactive media. This …

This book gives readers the tools they need to achieve work design that is ergonomically effective while remaining economically feasible. Whether studying work design/ergonomics in a college …

Design thinking is a powerful process that facilitates understanding and framing of problems, enables creative solutions, and may provide fresh perspectives on our physical and social landscapes. Not …

Basics Animation 03: Drawing for Animation introduces readers to the practice of drawing images for use in animation. It examines the thinking process and techniques involved with drawing characters, …

Much has been written about the transformation of China from being a clothing-manufacturing site to a fast-rate fashion consuming society. Less, however, has been written on the process of making …

From tracking down information to symbolising human experiences, this book  is your guide to telling more effective, empathetic and evidence-based data stories. Drawing on cross-disciplin …

Packed with examples from groundbreaking designers such as Vivienne Westwood, Stella Mc Cartney, Edun and People Tree, A Practical Guide to Sustainable Fashion is a much-needed overview of current …

Graph Theory is a branch of discrete mathematics. It has many applications to many different areas of Science and Engineering. This book provides the most up-to-date research findings and application …