Zala Volcic & Mark Andrejevic 
Commercial Nationalism [PDF ebook] 
Selling the Nation and Nationalizing the Sell

Apoio

This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.

€96.29
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Sobre o autor

Graeme Turner, University of Queensland, Australia Nicholas Carah, University of Queensland, Australia Eric Louw, University of Queensland, Australia Juan Sanin, Monash University, Australia Fan Yang, University of Maryland, USA Giang Nguyen-Thu, Vietnam National University, Vietnam Magdalena Kania-Lundholm, Uppsala University, Sweden Michela Ardizzoni, University of Colorado, USA Nadia Kaneva, University of Denver, USA

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Língua Inglês ● Formato PDF ● Páginas 202 ● ISBN 9781137500991 ● Tamanho do arquivo 1.4 MB ● Editor Zala Volcic & Mark Andrejevic ● Editora Palgrave Macmillan UK ● Cidade London ● País GB ● Publicado 2016 ● Carregável 24 meses ● Moeda EUR ● ID 4689396 ● Proteção contra cópia DRM social

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