电子书 > 社会科学 > 经济 > Paul W. Farris & Michael J. Moore: Profit Impact of Marketing Strategy Project (PDF)

Paul W. Farris & Michael J. Moore
Profit Impact of Marketing Strategy Project [PDF ebook]
Retrospect and Prospects

支持

的封面 Paul W. Farris & Michael J. Moore: Profit Impact of Marketing Strategy Project (PDF)

€39.88

购买此电子书可免费获赠一本！

语言英语 ● 格式 PDF ● ISBN 9780511261732 ● 编辑 Paul W. Farris & Michael J. Moore ● 出版者 Cambridge University Press ● 发布时间 2004 ● 下载 6 时 ● 货币 EUR ● ID 2333608 ● 复制保护 Adobe DRM

需要具备DRM功能的电子书阅读器

来自同一作者的更多电子书 / 编辑

Paul W. Farris Michael J. Moore Paul W. (University of Virginia) Farris Michael J. (University of Virginia) Moore

260,259 此类电子书

的封面 Shane Forth & Dennis Lock: The Practitioner Handbook of Project Controls

Shane Forth & Dennis Lock: The Practitioner Handbook of Project Controls

Although projects always carry risk, too many projects run late or exceed their original budgets by eye-watering amounts. This book is a comprehensive guide to the procedures needed to ensure that pr …

的封面 David P. Levine: Normative Political Economy

David P. Levine: Normative Political Economy

Normative Political Economy explores the criteria we use for judging economic institutions and economic policy. It argues that prevailing criteria lack sufficient depth in their understanding of subj …

的封面 Thomas (Centre for Business Ethics and Responsible Leadership, University of South Australia) Maak & Marc Orlitzky: The Routledge Companion to Corporate Social Responsibility

Thomas (Centre for Business Ethics and Responsible Leadership, University of South Australia) Maak & Marc Orlitzky: The Routledge Companion to Corporate Social Responsibility

While the concept and domain of Corporate Social Responsibility (CSR) are not new—its beginnings can be tracked back to the 1960s—its scope, urgency, and relevance have shifted dramatically in recent …

的封面 Peter (Malardalen University, Sweden) Dahlin & Peter (Malardalens University, Sweden) Ekman: Management and Information Technology after Digital Transformation

Peter (Malardalen University, Sweden) Dahlin & Peter (Malardalens University, Sweden) Ekman: Management and Information Technology after Digital Transformation

With the widespread transformation of information into digital form throughout society – firms and organisations are embracing this development to adopt multiple types of IT to increase internal effi …

的封面 Xin (Department of Statistics, Stanford University) Guo & Tze Leung (Stanford University, California, USA) Lai: Quantitative Trading

Xin (Department of Statistics, Stanford University) Guo & Tze Leung (Stanford University, California, USA) Lai: Quantitative Trading

The first part of this book discusses institutions and mechanisms of algorithmic trading, market microstructure, high-frequency data and stylized facts, time and event aggregation, order book dynamic …

的封面 Ira Vouk: Revenue Management Made Easy, for Midscale and Limited-Service Hotels: the Six Strategic Steps for Becoming the Most Valuable Person at Your Property.

Ira Vouk: Revenue Management Made Easy, for Midscale and Limited-Service Hotels: the Six Strategic Steps for Becoming the Most Valuable Person at Your Property.

的封面 Ganesh Chandra Deka & Krishnaraj P.M.: Free and Open Source Software in Modern Data Science and Business Intelligence: Emerging Research and Opportunities

Ganesh Chandra Deka & Krishnaraj P.M.: Free and Open Source Software in Modern Data Science and Business Intelligence: Emerging Research and Opportunities

的封面 Muhamad Abduh & Mohammad Nabil Almunawar: Economics, Business, and Islamic Finance in ASEAN Economics Community

Muhamad Abduh & Mohammad Nabil Almunawar: Economics, Business, and Islamic Finance in ASEAN Economics Community

The economic integration of Southeast Asia or ASEAN Economic Community (AEC) offers enormous opportunities for its members to develop and collectively collaborate with other economies. Combining the …

的封面 Bistra Vassileva & Moti Zwilling: Responsible AI and Ethical Issues for Businesses and Governments

Bistra Vassileva & Moti Zwilling: Responsible AI and Ethical Issues for Businesses and Governments

The research surrounding artificial intelligence (AI) is vast and quite diverse in both its applied and theoretical fields. AI tools and techniques, such as machine learning, data mining, neural netw …

的封面 Cheryl M. Jekiel: Lean Human Resources

Cheryl M. Jekiel: Lean Human Resources

Lean Human Resources addresses a critical issue facing organisations undertaking lean transformation or attempting to create a lean culture of continuous improvement. People are the single biggest fa …