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Finola Kerrigan & Daragh O’Reilly
Marketing the Arts [EPUB ebook]
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Portada de Finola Kerrigan & Daragh O'Reilly: Marketing the Arts (ePUB)

Marketing the Arts offers new and exciting ways to study and practice arts marketing, moving away from traditional managerial marketing to embrace other areas of marketing theory, including branding and consumer culture theory.

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Idioma Inglés ● Formato EPUB ● ISBN 9780203855072 ● Editor Finola Kerrigan & Daragh O’Reilly ● Editorial Taylor & Francis ● Publicado 2010 ● Descargable 6 veces ● Divisa EUR ● ID 2296908 ● Protección de copia Adobe DRM

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