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Finola Kerrigan & Daragh O’Reilly
Marketing the Arts [EPUB ebook]
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Cover von Finola Kerrigan & Daragh O'Reilly: Marketing the Arts (ePUB)

Marketing the Arts offers new and exciting ways to study and practice arts marketing, moving away from traditional managerial marketing to embrace other areas of marketing theory, including branding and consumer culture theory.

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Sprache Englisch ● Format EPUB ● ISBN 9780203855072 ● Herausgeber Finola Kerrigan & Daragh O’Reilly ● Verlag Taylor & Francis ● Erscheinungsjahr 2010 ● herunterladbar 6 mal ● Währung EUR ● ID 2296908 ● Kopierschutz Adobe DRM

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