Catalog > Sains Sosial > Ekonomi > John M. Murphy: Branding: A Key Marketing Tool (PDF)

John M. Murphy
Branding: A Key Marketing Tool [PDF ebook]

Sokongan

perlindungan daripada John M. Murphy: Branding: A Key Marketing Tool (PDF)

Branding is l about brands in both the packaged goods and the services industries – how to develop them, how to protect them, how to use them effectively. It combines the practical experience of marketing executives, trade mark lawyers, designers, advertising agents and others.

€51.50

Beli ebook ini dan dapatkan 1 lagi PERCUMA!

Bahasa Inggeris ● Format PDF ● ISBN 9781349082803 ● Penerbit Palgrave Macmillan UK ● Diterbitkan 1987 ● Muat turun 3 kali ● Mata wang EUR ● ID 4973045 ● Salin perlindungan Adobe DRM

Memerlukan pembaca ebook yang mampu DRM

Lebih banyak ebook daripada pengarang yang sama / Penyunting

255,667 Ebooks dalam kategori ini

perlindungan daripada J. L. Sewell: Marketing and Marketing Assessment (RLE Marketing)

J. L. Sewell: Marketing and Marketing Assessment (RLE Marketing)

This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market m …

perlindungan daripada Leo Bottary & Leon Shapiro: Power of Peers

Leo Bottary & Leon Shapiro: Power of Peers

Birds of a feather flock together. We”re all in the same boat. Great minds think alike. While just figures of speech to some, they reflect a simple truth–it”s the company we keep that often determ …

perlindungan daripada Press Productivity: 5S Video Participants Guide

Press Productivity: 5S Video Participants Guide

This is the Participant Guide that summarizes key concepts from the video, provides reflection exercises for internalizing information as well as worksheets and checksheets to guide participants duri …

perlindungan daripada Karl F. Schmid: Construction Crew Supervision

Karl F. Schmid: Construction Crew Supervision

perlindungan daripada Lauryn E. DeGreeff & Craig A. Schultz: Canines

Lauryn E. DeGreeff & Craig A. Schultz: Canines

Detection canines have been utilized throughout the world for over a century, and while numerous attempts have been made to replicate the canine’s ability to detect substances by mechanical means, no …

perlindungan daripada Mike Bourne & Pippa Bourne: Creating an Effective Public Sector

Mike Bourne & Pippa Bourne: Creating an Effective Public Sector

This book offers an in-depth look at developing effectiveness in the public sector and how to achieve the best possible outcomes for people rather than just good or efficient outputs. In 15 comprehen …

perlindungan daripada Simon Tyler: Attitude Book

Simon Tyler: Attitude Book

How to create positive change and outcomes by "shifting" our attitudes. The definition of attitude: an expression of favour or disfavour toward a person, thing or event. As human beings, we …

perlindungan daripada Paul Harrigan & Rosalind Jones: Entrepreneurial Marketing

Paul Harrigan & Rosalind Jones: Entrepreneurial Marketing

This title presents important theoretical developments with regard to research at the entrepreneurship and marketing interface. The editors have invited acknowledged authors working in this exciting …

perlindungan daripada Warren Samuels: The Legal-Economic Nexus

Warren Samuels: The Legal-Economic Nexus

Providing another key contribution to the immensely popular field of law and economics, this book, written by the doyen of the history of economic thought in the US, explores the dynamic relationship …

perlindungan daripada Will Sarni: Beyond the Energy-Water-Food Nexus

Will Sarni: Beyond the Energy-Water-Food Nexus

Providing food, clean water and energy for a growing population is one of the greatest challenges facing public and private sector professionals. While there is widespread recognition of the complex …

Muka surat seterusnya >>>