Alain Ferrand & Scott McCarthy 
Marketing the Sports Organisation [EPUB ebook] 
Building Networks and Relationships

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Marketing and the world of sport overlap in two main ways: in the marketing of sports related products and services, and in the use of sports events to market a broader range of products and services. Marketing the Sports Organisation introduces the most effective marketing methods and tools available to sports organizations, and offers practical,

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Formaat EPUB ● Pagina’s 320 ● ISBN 9781134053445 ● Uitgeverij Taylor and Francis ● Gepubliceerd 2008 ● Downloadbare 6 keer ● Valuta EUR ● ID 2647597 ● Kopieerbeveiliging Adobe DRM
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