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David Shaw & Tim Jackson
Mastering Fashion Marketing [PDF ebook]

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Omslag till David Shaw & Tim Jackson: Mastering Fashion Marketing (PDF)

This is the first book on the subject that combines contemporary marketing theory with analysis of operational marketing practice within the fashion industry. It contains the views of key practitioners and much original case study material from leading fashion organizations to provide unique insights into the reality of fashion marketing.

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Språk Engelska ● Formatera PDF ● Sidor 240 ● ISBN 9781137092717 ● Utgivare Macmillan Education UK ● Publicerad 2017 ● Nedladdningsbara 3 gånger ● Valuta EUR ● ID 5301844 ● Kopieringsskydd Adobe DRM

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