Formerly published by Chicago Business Press, now published by Sage Sustainable Marketing, Third Edition presents a sustainable marketing perspective that addresses financial and social performance as well as ecological performance, in consideration of the impact upon the environment in which markets operate. Authors Robert Dahlstrom and Jody L. Crosno incorporate state-of-the-art examples of business practice while delivering on a theoretically-based and managerially-relevant approach to sustainable marketing.
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لغة الإنجليزية ● شكل EPUB ● صفحات 480 ● ISBN 9781071927175 ● الناشر SAGE Publications ● نشرت 2021 ● للتحميل 3 مرات ● دقة EUR ● هوية شخصية 9323264 ● حماية النسخ Adobe DRM
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