Catalog > Ciencias sociales > Economía > Ralph Fuerderer & Andreas Herrmann: Optimal Bundling (PDF)

Ralph Fuerderer & Andreas Herrmann
Optimal Bundling [PDF ebook]
Marketing Strategies for Improving Economic Performance

Soporte

Portada de Ralph Fuerderer & Andreas Herrmann: Optimal Bundling (PDF)

Scientific knowledge and practical advice are combined in this book. Leading scientists present their latest research results in the area of product and price bundling, with respect to optimization as well as to behavioral bundling approaches. In addition the reader will learn how to implement bundling strategies and how to set up a bundling concept. He will find a thorough explanation of the value that bundling has for improving a company`s profit and sales.

€165.92

¡Compre este libro electrónico y obtenga 1 más GRATIS!

Idioma Inglés ● Formato PDF ● ISBN 9783662091197 ● Editor Ralph Fuerderer & Andreas Herrmann ● Editorial Springer Berlin Heidelberg ● Publicado 2013 ● Descargable 3 veces ● Divisa EUR ● ID 6357356 ● Protección de copia Adobe DRM

Requiere lector de ebook con capacidad DRM

Más ebooks del mismo autor / Editor

Ralph Fuerderer Andreas Herrmann Georg Wuebker

254.716 Ebooks en esta categoría

Portada de Sangeeta Waldron: What Will Your Legacy Be?

Sangeeta Waldron: What Will Your Legacy Be?

This inspiring book contains a series of "in conversations" with important personalities, change-makers, thought leaders and global influencers about the central theme of the climate crisis …

Portada de Kurt A Richardson: Managing Organizational Complexity

Kurt A Richardson: Managing Organizational Complexity

Portada de Alan S. Gutterman: Managing Sustainability

Alan S. Gutterman: Managing Sustainability

Managing Sustainability is a comprehensive guide to governing, leading, and managing a successful sustainability-focused business. Being a socially and environmentally responsible business is a …

Portada de Bimal Prodhan: Multinational Accounting (RLE Accounting)

Bimal Prodhan: Multinational Accounting (RLE Accounting)

Up until the mid 1980s multinational enterprises usually published only consolidated worldwide accounts. This changed in subsequent years with increasing legal requirements to publish separate nation …

Portada de Kimberly Messer: Falling for Work: A Story of Death and Determination

Kimberly Messer: Falling for Work: A Story of Death and Determination

When Dan loses his best friend to an occupational accident, he questions everything. Did the company do enough to protect him? Are the rest of us protected from this happening again? Dan’s questions …

Portada de G. Shawn Hunter: Small Acts of Leadership

G. Shawn Hunter: Small Acts of Leadership

In business today, there is no offline and there is no downtime. Professionals are both exhausted and depleted. Being constantly tethered to our work through technology makes us overwhelmed and short …

Portada de Aliah D. Wright: A Necessary Evil

Aliah D. Wright: A Necessary Evil

Based primarily on interviews and evaluations of existing practices and policies, this book emphasizes why companies must have social media policies and why they are important in governing employee b …

Portada de Robert Steuernagel: Who''s Gonna Drive You Home Tonight? How Driverless Cars Wil Reshape Our Society

Robert Steuernagel: Who»s Gonna Drive You Home Tonight? How Driverless Cars Wil Reshape Our Society

A view of the broad changes that will occur in our society with driverless cars, beyond the obvious benefits of drastically reducing deaths and injuries from automobile accidents. The automobile»s d …