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John Ivens & Colin Shaw
Building Great Customer Experiences [PDF ebook]

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Обложка John Ivens & Colin Shaw: Building Great Customer Experiences (PDF)

This book is about building and delivering great customer experiences. Many companies neglect this, but the physical execution and emotional impact of customer experiences, companies and brands may ultimately determine customer satisfaction and loyalty and commercial success. With the use of compelling examples and cases the authors show that this is key for all companies and organisations.

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язык английский ● Формат PDF ● ISBN 9780230554719 ● издатель Palgrave Macmillan UK ● опубликованный 2002 ● Загружаемые 6 раз ● валюта EUR ● Код товара 2306358 ● Защита от копирования Adobe DRM

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John Ivens Colin Shaw

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