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Nicholas Jackson O’Shaughnessy
Phenomenon of Political Marketing [PDF ebook]

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This book provides a survey of the phenomenon of marketing which has become the dogma of America’s politicians and their campaign managers. It poses some fundamental questions about how the import of commercial techniques to politics has revolutionized the nature of American democracy.

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Bahasa Inggeris ● Format PDF ● ISBN 9781349103522 ● Penerbit Palgrave Macmillan UK ● Diterbitkan 1990 ● Muat turun 3 kali ● Mata wang EUR ● ID 4973321 ● Salin perlindungan Adobe DRM

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