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Nicholas Jackson O’Shaughnessy
Phenomenon of Political Marketing [PDF ebook]

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Copertina de Nicholas Jackson O'Shaughnessy: Phenomenon of Political Marketing (PDF)

This book provides a survey of the phenomenon of marketing which has become the dogma of America’s politicians and their campaign managers. It poses some fundamental questions about how the import of commercial techniques to politics has revolutionized the nature of American democracy.

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Limba Engleză ● Format PDF ● ISBN 9781349103522 ● Editura Palgrave Macmillan UK ● Publicat 1990 ● Descărcabil 3 ori ● Valută EUR ● ID 4973321 ● Protecție împotriva copiilor Adobe DRM

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