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Suraksha Gupta & T C Melewar
Strategic International Marketing [PDF ebook]
An Advanced Perspective

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Capa do Suraksha Gupta & T C Melewar: Strategic International Marketing (PDF)

Strategic International Marketing collates the most recent ideas, trends and original research in the theory and practice of global marketing strategy and tactics. Straightforward language and illustrative case studies feature throughout this text from the leading thinkers in the international marketing field.

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Língua Inglês ● Formato PDF ● ISBN 9780230356641 ● Editora Macmillan Education UK ● Publicado 2017 ● Carregável 3 vezes ● Moeda EUR ● ID 6789982 ● Proteção contra cópia Adobe DRM

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