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Armand Mattelart
Advertising International [PDF ebook]
The Privatisation of Public Space

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Обложка Armand Mattelart: Advertising International (PDF)

A survey of the changes in the advertising industry in the last twenty years including coverage of the emergence of international conglomerates and the diversification of the agencies into public relations and media buying.

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язык английский ● Формат PDF ● страницы 256 ● ISBN 9780203994214 ● издатель Taylor and Francis ● опубликованный 1991 ● Загружаемые 6 раз ● валюта EUR ● Код товара 2304364 ● Защита от копирования Adobe DRM

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Armand Mattelart

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