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Stanley Paliwoda & Peter W Turnbull
Research in International Marketing (RLE International Business) [PDF ebook]

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Обложка Stanley Paliwoda & Peter W Turnbull: Research in International Marketing (RLE International Business) (PDF)

This book considers problems which can be serious obstacles in international marketing but which are much less difficult in domestic marketing, such as cultural differences; the establishing and maintaining of relationships with customers’ and the special problems for firm strategy and organisation arising from the internationalisation process.

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Формат PDF ● страницы 394 ● ISBN 9781135124359 ● редактор Stanley Paliwoda & Peter W Turnbull ● издатель Taylor and Francis ● опубликованный 2013 ● Загружаемые 6 раз ● валюта EUR ● Код товара 2664854 ● Защита от копирования Adobe DRM

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