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Stanley Paliwoda & Peter W Turnbull
Research in International Marketing (RLE International Business) [PDF ebook]

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Hoes van Stanley Paliwoda & Peter W Turnbull: Research in International Marketing (RLE International Business) (PDF)

This book considers problems which can be serious obstacles in international marketing but which are much less difficult in domestic marketing, such as cultural differences; the establishing and maintaining of relationships with customers’ and the special problems for firm strategy and organisation arising from the internationalisation process.

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Formaat PDF ● Pagina’s 394 ● ISBN 9781135124359 ● Editor Stanley Paliwoda & Peter W Turnbull ● Uitgeverij Taylor and Francis ● Gepubliceerd 2013 ● Downloadbare 6 keer ● Valuta EUR ● ID 2664854 ● Kopieerbeveiliging Adobe DRM

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