电子书 > 社会科学 > 经济 > Stanley Paliwoda & Peter W Turnbull: Research in International Marketing (RLE International Business) (PDF)

Stanley Paliwoda & Peter W Turnbull
Research in International Marketing (RLE International Business) [PDF ebook]

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的封面 Stanley Paliwoda & Peter W Turnbull: Research in International Marketing (RLE International Business) (PDF)

This book considers problems which can be serious obstacles in international marketing but which are much less difficult in domestic marketing, such as cultural differences; the establishing and maintaining of relationships with customers’ and the special problems for firm strategy and organisation arising from the internationalisation process.

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格式 PDF ● 网页 394 ● ISBN 9781135124359 ● 编辑 Stanley Paliwoda & Peter W Turnbull ● 出版者 Taylor and Francis ● 发布时间 2013 ● 下载 6 时 ● 货币 EUR ● ID 2664854 ● 复制保护 Adobe DRM

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