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Gordon Foxall
Marketing in the Service Industries [PDF ebook]
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Cover von Gordon Foxall: Marketing in the Service Industries (PDF)

First Published in 1985. This is a collection of sixteen essays on the marketing of services industries covering such topics as professional services, banks, service firms, insurance services, freight transport, estate agencies, leisure, package holidays, urban public transport, tourism, customer service and also new technology in the industry.

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Sprache Englisch ● Format PDF ● Seiten 222 ● ISBN 9781135174583 ● Herausgeber Gordon Foxall ● Verlag Taylor and Francis ● Erscheinungsjahr 2013 ● herunterladbar 6 mal ● Währung EUR ● ID 2822845 ● Kopierschutz Adobe DRM

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