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Gordon Foxall
Marketing in the Service Industries [PDF ebook]
Marketing Service Inds

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Hoes van Gordon Foxall: Marketing in the Service Industries (PDF)

First Published in 1985. This is a collection of sixteen essays on the marketing of services industries covering such topics as professional services, banks, service firms, insurance services, freight transport, estate agencies, leisure, package holidays, urban public transport, tourism, customer service and also new technology in the industry.

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Taal Engels ● Formaat PDF ● Pagina’s 222 ● ISBN 9781135174583 ● Editor Gordon Foxall ● Uitgeverij Taylor and Francis ● Gepubliceerd 2013 ● Downloadbare 6 keer ● Valuta EUR ● ID 2822845 ● Kopieerbeveiliging Adobe DRM

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