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Gordon Foxall
Marketing in the Service Industries [PDF ebook]
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Copertina di Gordon Foxall: Marketing in the Service Industries (PDF)

First Published in 1985. This is a collection of sixteen essays on the marketing of services industries covering such topics as professional services, banks, service firms, insurance services, freight transport, estate agencies, leisure, package holidays, urban public transport, tourism, customer service and also new technology in the industry.

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Lingua Inglese ● Formato PDF ● Pagine 222 ● ISBN 9781135174583 ● Editore Gordon Foxall ● Casa editrice Taylor and Francis ● Pubblicato 2013 ● Scaricabile 6 volte ● Moneta EUR ● ID 2822845 ● Protezione dalla copia Adobe DRM

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