Catalog > Sciences sociales > Economie > Luiz Moutinho: WORLDWIDE CASEBOOK IN MARKETING MANAGEMENT (ePUB)

Luiz Moutinho
WORLDWIDE CASEBOOK IN MARKETING MANAGEMENT [EPUB ebook]

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Couverture du Luiz Moutinho: WORLDWIDE CASEBOOK IN MARKETING MANAGEMENT (ePUB)

Worldwide Casebook in Marketing Management comprises a large collection of case studies in marketing and business management. It covers a huge array of decision-making areas and many different industries ranging from computers, petrol retailing and electronic gaming to drinks, fashion, airlines and mobile communication. The worldwide cases are all related to many well-known brands and corporations like British Airways, Red Bull, Nintendo, Google, Microsoft, Cacharel, etc.

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Langue Anglais ● Format EPUB ● Pages 924 ● ISBN 9789814689625 ● Taille du fichier 12.0 MB ● Maison d’édition World Scientific Publishing Company ● Lieu Singapore ● Pays SG ● Publié 2016 ● Téléchargeable 24 mois ● Devise EUR ● ID 5528542 ● Protection contre la copie Adobe DRM

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