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Rik Pieters & Michel Wedel
Visual Marketing [EPUB ebook]
From Attention to Action

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Hoes van Rik Pieters & Michel Wedel: Visual Marketing (ePUB)

This comprehensive volume aims to further research and theory development in visual marketing. By bringing together leading researchers in the field, it strives to contribute to the establishment of visual marketing as a coherent discipline. The chapters represent an array of issues in visual marketing. They address three areas in theory: attention

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Formaat EPUB ● Pagina’s 328 ● ISBN 9781136676482 ● Editor Rik Pieters & Michel Wedel ● Uitgeverij Taylor and Francis ● Gepubliceerd 2007 ● Downloadbare 6 keer ● Valuta EUR ● ID 2552540 ● Kopieerbeveiliging Adobe DRM

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