Ebook > Nauki społeczne > Gospodarka > Joseph A. Klein & P.M. Rao: Strategies for High-Tech Firms (PDF)

Joseph A. Klein & P.M. Rao
Strategies for High-Tech Firms [PDF ebook]
Marketing, Economic, and Legal Issues

Wsparcie

Pokrywa Joseph A. Klein & P.M. Rao: Strategies for High-Tech Firms (PDF)

This is the first book to present marketing strategy of high-tech products and services in a legal, economic, and global context. From software to hardware, from pharmaceuticals to digital movies and TV, the authors argue that the understanding of intellectual property rights (IPRs) is essential to devising effective marketing strategies.

€75.54

Kup ten ebook, a 1 kolejny otrzymasz GRATIS!

Język Angielski ● Format PDF ● Strony 248 ● ISBN 9781317459293 ● Wydawca Taylor and Francis ● Opublikowany 2015 ● Do pobrania 3 czasy ● Waluta EUR ● ID 3697461 ● Ochrona przed kopiowaniem Adobe DRM

Wymaga czytnika ebooków obsługującego DRM

Więcej książek elektronicznych tego samego autora (ów) / Redaktor

Joseph A. Klein P.M. Rao P. M. Rao

253 443 Ebooki w tej kategorii

Pokrywa Willem Middelkoop: Big Reset Revised Edition

Willem Middelkoop: Big Reset Revised Edition

A system reset seems imminent. The world”s financial system will need to find a new anchor before the year 2020. Since the beginning of the credit crisis, the US realized the dollar will lose its …

Pokrywa Erik Ostergaard: Responsive Leader

Erik Ostergaard: Responsive Leader

The world is changing. The world has changed already. But have you changed with it? The change in technology in the last century has driven a massive development in organizations and in society. The …

Pokrywa Tarcisio (Federal University of Rio Grande do Sol, Brazil) Abreu Saurin & Fidelis (Central University of Technology, Free State, South Africa) Emuze: Construction Health and Safety in Developing Countries

Tarcisio (Federal University of Rio Grande do Sol, Brazil) Abreu Saurin & Fidelis (Central University of Technology, Free State, South Africa) Emuze: Construction Health and Safety in Developing Countries

The global construction sector is infamous for high levels of injuries, accidents and fatalities, and poor health and well-being of its workforce. While this record appears in both developed and deve …

Pokrywa Peter Fisher & David Unwin: Virtual Reality in Geography

Peter Fisher & David Unwin: Virtual Reality in Geography

Virtual Reality in Geography covers 'through the window’ VR systems, 'fully immersive’ VR systems, and hybrids of the two types. The authors examine the Virtual Reality Modeling Language approach and …

Pokrywa Katarzyna Bartusik & Tomasz Malkus: Agile Project Management and Complexity

Katarzyna Bartusik & Tomasz Malkus: Agile Project Management and Complexity

This research monograph presents an inter-disciplinary study of the impact, and current status, of applications of complexity-related concepts in the early stages of development of Agile Project Mana …

Pokrywa Dori A. (University of Minnesota, USA) Cross & Jennifer L. (Ohio State University, USA) Hefner: Research and Theory to Foster Change in the Face of Grand Health Care Challenges

Dori A. (University of Minnesota, USA) Cross & Jennifer L. (Ohio State University, USA) Hefner: Research and Theory to Foster Change in the Face of Grand Health Care Challenges

This book contains an Open Access chapter. Healthcare organizations today face widespread change as they confront varied grand challenges in uncertain environments. Leaders in healthcare require a …

Pokrywa Christopher F. (University of Miami, USA) Parmeter & Mike G. (Lancaster University, UK) Tsionas: Essays in Honor of Subal Kumbhakar

Christopher F. (University of Miami, USA) Parmeter & Mike G. (Lancaster University, UK) Tsionas: Essays in Honor of Subal Kumbhakar

Volume 46 of Advances in Econometrics presents essays in honor of Subhal Kumbhakar. His influence on the applied productivity and efficiency profession is legion, as evidenced by his voluminous body …

Pokrywa Ralph Adler: Management Accounting

Ralph Adler: Management Accounting

Understand how to integrate management accounting into your TQM and JIT systems * Learn how to use Value Added Accounting to make better strategic decisions * Find out how to use advanced costing tec …

Pokrywa John Argenti: Management Techniques

John Argenti: Management Techniques

This book, first published in 1969, is in two parts, the text and the glossary. The glossary entries include a description to give an idea of what each technique is, what it is for, who can use it, a …

Pokrywa Stephen Frawley & Daniel Lock: Global Sport Leadership

Stephen Frawley & Daniel Lock: Global Sport Leadership

This book explores the global developments in sport leadership and practice. Drawing on the vast and ever-growing leadership literature, the book examines advances in leadership theory and practice …

Następna strona >>>