Catalog > Sciences sociales > Général > Margo Berman & Robyn Blakeman: Brains Behind Great Ad Campaigns (ePUB)

Margo Berman & Robyn Blakeman
Brains Behind Great Ad Campaigns [EPUB ebook]
Creative Collaboration between Copywriters and Art Directors

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Couverture du Margo Berman & Robyn Blakeman: Brains Behind Great Ad Campaigns (ePUB)

Catch an inside look at the advertising creative process. Discover how teams collaborate at major agencies to create unforgettable campaigns like the Budweiser ‘Clydesdale and Dalmatian’ spots, the ‘PEDIGREE’ Adoption Drive’ program, or the breakthrough UPS ‘Whiteboard’ campaign.

€175.53

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Langue Anglais ● Format EPUB ● ISBN 9781461644125 ● Maison d’édition Rowman & Littlefield Publishers ● Publié 2009 ● Téléchargeable 6 fois ● Devise EUR ● ID 2697636 ● Protection contre la copie Adobe DRM

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