Catalog > Ciências sociais > Geral > Margo Berman & Robyn Blakeman: Brains Behind Great Ad Campaigns (ePUB)

Margo Berman & Robyn Blakeman
Brains Behind Great Ad Campaigns [EPUB ebook]
Creative Collaboration between Copywriters and Art Directors

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Capa do Margo Berman & Robyn Blakeman: Brains Behind Great Ad Campaigns (ePUB)

Catch an inside look at the advertising creative process. Discover how teams collaborate at major agencies to create unforgettable campaigns like the Budweiser ‘Clydesdale and Dalmatian’ spots, the ‘PEDIGREE’ Adoption Drive’ program, or the breakthrough UPS ‘Whiteboard’ campaign.

€175.53

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Língua Inglês ● Formato EPUB ● ISBN 9781461644125 ● Editora Rowman & Littlefield Publishers ● Publicado 2009 ● Carregável 6 vezes ● Moeda EUR ● ID 2697636 ● Proteção contra cópia Adobe DRM

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