Catch an inside look at the advertising creative process. Discover how teams collaborate at major agencies to create unforgettable campaigns like the Budweiser ’Clydesdale and Dalmatian’ spots, the ’PEDIGREE’ Adoption Drive’ program, or the breakthrough UPS ’Whiteboard’ campaign.
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Språk Engelska ● Formatera EPUB ● ISBN 9781461644125 ● Utgivare Rowman & Littlefield Publishers ● Publicerad 2009 ● Nedladdningsbara 6 gånger ● Valuta EUR ● ID 2697636 ● Kopieringsskydd Adobe DRM
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