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Claudia Lux
Praxishandbuch Richtige Lobbyarbeit für Bibliotheken [EPUB ebook]

Ondersteuning

Hoes van Claudia Lux: Praxishandbuch Richtige Lobbyarbeit für Bibliotheken (ePUB)

In diesem Praxishandbuch werden erstmals umfassend die Grundlagen (Selbst- und Außenwahrnehmung von Bibliotheken, politische Ebenen, Definition in Abgrenzung zum Marketing) und die Praxis der Lobbyarbeit für Bibliotheken (Ziele, Strategien, Partner, Konkurrenten) dargestellt. Neben erfolgreicher wird auch gescheiterte Lobbyarbeit mit ausführlicher Begründung beschrieben.

€149.95

Over de auteur

Claudia Lux, Humboldt-Universität zu Berlin.

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Taal Duits ● Formaat EPUB ● Pagina’s 393 ● ISBN 9783110673807 ● Bestandsgrootte 6.2 MB ● Uitgeverij De Gruyter ● Stad Basel/Berlin/Boston ● Gepubliceerd 2022 ● Editie 1 ● Downloadbare 24 maanden ● Valuta EUR ● ID 8380778 ● Kopieerbeveiliging Adobe DRM

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