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Claudia Lux
Praxishandbuch Richtige Lobbyarbeit für Bibliotheken [EPUB ebook]

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的封面 Claudia Lux: Praxishandbuch Richtige Lobbyarbeit für Bibliotheken (ePUB)

In diesem Praxishandbuch werden erstmals umfassend die Grundlagen (Selbst- und Außenwahrnehmung von Bibliotheken, politische Ebenen, Definition in Abgrenzung zum Marketing) und die Praxis der Lobbyarbeit für Bibliotheken (Ziele, Strategien, Partner, Konkurrenten) dargestellt. Neben erfolgreicher wird auch gescheiterte Lobbyarbeit mit ausführlicher Begründung beschrieben.

€149.95

关于作者

Claudia Lux, Humboldt-Universität zu Berlin.

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语言德语 ● 格式 EPUB ● 网页 393 ● ISBN 9783110673807 ● 文件大小 6.2 MB ● 出版者 De Gruyter ● 市 Basel/Berlin/Boston ● 发布时间 2022 ● 版 1 ● 下载 24 个月 ● 货币 EUR ● ID 8380778 ● 复制保护 Adobe DRM

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