Catalog > Ilmu Sosial > Ekonomi > Michael J. Baker: Marketing Strategy and Management (PDF)

Michael J. Baker
Marketing Strategy and Management [PDF ebook]

Dukung

Sampul Michael J. Baker: Marketing Strategy and Management (PDF)

The fifth edition of Marketing Strategy and Management builds upon Michael Baker’s reputation for academic rigor. It retains the traditional, functional (4Ps) approach to marketing but incorporates current research, topical examples and case studies, encouraging students to apply theoretical principles and frameworks to real-world situations.

€80.98

Beli ebook ini dan dapatkan 1 lagi GRATIS!

Bahasa Inggris ● Format PDF ● Halaman 560 ● ISBN 9781137342133 ● Penerbit Macmillan Education UK ● Diterbitkan 2017 ● Diunduh 3 kali ● Mata uang EUR ● ID 4440726 ● Perlindungan salinan Adobe DRM

Membutuhkan pembaca ebook yang mampu DRM

Ebook lainnya dari penulis yang sama / Editor

M. Baker Baker Michael J. Baker Michael J. Baker

254,379 Ebooks dalam kategori ini

Sampul Kristine DeMaria: The Packaging Development Process

Kristine DeMaria: The Packaging Development Process

The Packaging Development Process: A Guide for Engineers and Project Managers presents the techniques necessary for creating, testing, and launching packaging, in one convenient reference book. It do …

Sampul Salvatore Rizzello: Cognitive Developments in Economics

Salvatore Rizzello: Cognitive Developments in Economics

Cognitive Developments in Economics proposes an interdisciplinary approach to the study of human problem solving, choice, decision-making and change, to explain economic transactions, and the nature …

Sampul Ian Stokes: Training for Project Management

Ian Stokes: Training for Project Management

Most people accept the importance of project management as a means of realizing value, enabling change and distinguishing your organization from its competitors. But recognizing and doing are two ent …

Sampul Janice Brantle: So You Finished Your Masterpiece Now What : A Guide to Self Publishing On a Budget

Janice Brantle: So You Finished Your Masterpiece Now What : A Guide to Self Publishing On a Budget

Have you slaved over a book that you’ve written, made sure it’s perfect and then had no idea what to do next? If you are a new author you have various options for publishing, however the traditional …

Sampul Iwao Kobayashi: 20 Keys to Workplace Improvement

Iwao Kobayashi: 20 Keys to Workplace Improvement

20 Keys has helped many manufacturing companies integrate the top manufacturing improvement methods into a coordinated system for drastic and continual improvement in involvement, quality, and produc …

Sampul Nicolay (19022021 Account placed on hold pending resolution concerning sales figures on the account. SF01240695 INC0015394) Worren: Organization Design

Nicolay (19022021 Account placed on hold pending resolution concerning sales figures on the account. SF01240695 INC0015394) Worren: Organization Design

A well-designed organization is an effective organization. Decisions about organization design determine the shape and form of the organization – not only the reporting structure and authority relati …

Sampul Diane Warburton: Community and Sustainable Development

Diane Warburton: Community and Sustainable Development

Books like this which bubble over with the fruits of many people experience and insight add new layers of meaning to (the concept if sustainable development) deepening our understanding of what for m …

Sampul Tandy Gold: Outsourcing Software Development Offshore

Tandy Gold: Outsourcing Software Development Offshore

In Offshore Software Development: Making It Work, hands-on managers of Offshore solutions help you answer these questions:

What is Offshore and why is it an IT imperative?

What do you n …

Sampul Adam Lindgreen & Francois Maon: Sustainable Entrepreneurship

Adam Lindgreen & Francois Maon: Sustainable Entrepreneurship

The way organizations manage entrepreneurship has changed dramatically over the past decade. Today, organizations take account of economic issues, but they also adopt a broader perspective of their p …

Sampul Yuefeng Xie: Disinfection Byproducts in Drinking Water

Yuefeng Xie: Disinfection Byproducts in Drinking Water

The EPA has established regulations which classify four types of disinfection byproducts – TTHMs, haloacetic acids, bromate, and chlorite – and requires public water systems limit these byproducts to …

Halaman selanjutnya >>>